Inside Jeff Bezos’s failed attempt to make Amazon “cool” like Apple and Nike

Publish Date: 05-03-2021

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Source: Fast Company

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Type: Article

Synopsis: We talked to more than a dozen designers, many of whom worked with Bezos on Amazon’s most important products, as he steps down as CEO.

Public Link: https://www.fastcompany.com/90611088/the-complicated-design-legacy-of-jeff-bezos

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Orgs: Amazon

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